Wednesday, 16 July 2014

How has the short film market benefitted from digital technologies?



As digital technologies have continued to develop and become more and more commercially available it’s much easier for amateur film makers, independent studios and even professional film makers to create high quality short films.

Mostly, technology packages can be expensive, meaning that professional suites like Adobe can be hundreds of pound, although now, free programs that come pre-installed on your home computer like iMovie and Windows Movie Maker means that anyone can have a crack at creating short films. Other equipment such as cameras and accessories are available cheaply with a starter pack costing only £50. This means for an amateur they can really easily start making films with a simple set of equipment and then go on to upgrade their equipment as their skills develop.

As I mentioned, professional technology such as DSLR cameras and professional software is very expensive but does help to improve films and in my opinion, without the HD cameras and endless editing possibilities short films would not be as high quality as they are now.

Its also very easy to share ideas and productions now as social networking sites such as Facebook, Twitter and Instagram are quick and free ways of sharing your creations meaning you do not have to pay for advertisement, unless you require professional marketing. Also, video sharing sites such as YouTube and Vimeo, mean that you can upload any types of videos including short films can be uploaded for free and shared with anyone. This means you can share your short film with anyone across the world very easily.    

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